Scale Without Compromising Intimacy or Integrity

Your work is meaningful, and the experiences you create deserve to reach more people.

We are bringing together the best live events businesses and helping grow a new experience category: Enriching Entertainment. If you are a community-minded founder who has built something special in the events space, this is an invitation to join us.

We know event businesses are especially difficult businesses to run. We are changing that.

Your Challenges
The model is tough: thin margins and unpredictable sales
You built a community around an amazing event. But you still need to build the company
You are juggling multiple revenue streams: tickets, F&B, merch, sponsorship, content, creative services
You want to expand, but it's really hard to ensure a quality experience (and you cannot compromise)
No bandwidth to experiment with new formats
Social media feels like a full time job
You pay yourself last — if at all!
Our Solutions

Pay yourself first

Guaranteed founder salaries for 24 months. So you can focus

Stop trying to do it all

A team to handle your finance, HR, legal, and tech infrastructure

Get a roadmap, not just advice

A proven growth playbook — markets, formats, partners, templates

Ambitiously invest in your future

Growth capital for experiments and expansion: new markets, team, venue deposits, production capabilities, marketing, etc.

Stop trying to go it alone

Join a community of aligned founder-operators in the same category

We are looking for innovators who know how to produce Enriching Entertainment

We partner with event production, promotion, and management businesses. We seek out replicable event concepts and series, with demonstrated audience demand, and practical paths to growth.

Enriching Entertainment includes lectures and storytelling, live podcasts and interviews, discussion groups and debates, workshops and other interactive learning formats.

For Example
  • Academic lecture series that brings college faculty into bars and cafés
  • Public speaking community offering training and speaking events
  • Arts-based learning and development events for companies
  • A new kind of school: taught by peers, hosted in third-spaces
  • Storytelling festival with live podcasts and performances
  • An evening of comedic PowerPoint presentations
  • A Reading party
Business Criteria
Ambitious founder / leadership team
$250K – $1M+ in ARR
Proven ticketed revenue
Event Criteria
Capacity: 50–500+
Attracts repeat attendance
Leaves participants more informed
Social experience with peer-to-peer interaction

Sound like you? Let's talk.

Two-Phase Strategy

We invest in your growth without taking any ownership stake. We build trust both ways before becoming a significant Equity Holder and Operating Partner that can handle your back office and business infrastructure.

PHASE 1 Growth Partner Encore covers founder costs You keep full ownership Revenue share PHASE 2 Equity Operator Encore makes equity investment Centralized back-office services Shared services fee Y1 Y2 Y3 Y4 Y5 Y6 Y7 Y8 Equity Investment Potential Exit Event

Phase 1: Growth Partner (No more than 24 months)

Many partnerships fail because trust is assumed, not built. This first phase is all about establishing a strong foundation for long term collaboration.

For up to two years, Encore covers founder salary, giving you the stability to focus entirely on growing your business. We're not taking equity upfront. Instead, we work on a revenue share model that keeps us aligned with your success. We want to avoid messy early conversations — no valuations, no extended negotiations, no big legal bills. This approach also means we can work with companies at any stage, including ones that haven't yet reached scale or generated significant profit.

During this time, we're actively working alongside your business, bringing resources, relationships, and operational expertise. We want to help grow EBITDA and build your capabilities before we ever talk about owning a piece — which means by the time equity enters the conversation, the business is worth much more. That's good for everyone, but especially founders.

Encore gives:

  • Founder salary guarantee
  • Fixed cost underwriting
  • Investment in strategic growth initiatives

Encore gets:

  • Revenue share
  • Access to company data and finances
  • Option to invest in Phase 2 (4X EBITDA multiple)

Phase 2: Equity Operator

Once companies have demonstrated the ability to grow with our support, we have the opportunity to make an equity investment at a predetermined EBITDA multiple. A full buyout only happens if you want it to. Either way, this is structured to be a meaningful cash event for our partners.

As an Equity Operator, Encore will provide valuable shared services that remove cost and complexity, accelerating growth and allowing margins to expand.

Your salary stays in place. We also build in a performance bonus tied to how the business grows. And if the company is ever sold, you share in the upside.

Encore gives:

  • Equity investment
  • Centralized back-office (finance, HR, ticketing, technology)
  • Capital for market expansion

Encore gets:

  • 35%-100% Equity stake
  • Shared services fee

Questions founders ask.

What is a founder salary guarantee?

From the day the partnership closes, you receive a guaranteed salary for up to 24 months — regardless of your business's month-to-month performance. It is not contingent on revenue targets. It is a guarantee, structured to give you the financial stability to focus on building rather than surviving.

Payments are based on historic founder distributions and prevailing market rates. The intention is to meet or exceed previous compensation.

What does "4X EBITDA multiple option to invest" mean?

EBITDA is a measure of business profitability: essentially your operating earnings before accounting for taxes, debt, and depreciation. A "4X EBITDA multiple" means the valuation of your business is set at four times that number. So if your business is generating $500K in EBITDA, the agreed valuation is $2M.

We set this multiple upfront, in the Phase 1 agreement, so there's no negotiation, no surprises, and no expensive valuation process when Phase 2 arrives. You know exactly what the number will be from day one. The goal of Phase 1 is to grow that EBITDA together, which means by the time we invest, the business (and your stake in it) is worth more than when we started.

Can a founder exit the arrangement after Phase 1?

Encore holds an option to invest anytime within the first 24 months. If Encore wants to make this investment, then the founder cannot exit the arrangement. This protects Encore's investment made in the Growth Partner phase.

However, a controlling stake always requires founder consent, and the investment terms are agreed upfront, so nothing comes as a surprise.

What happens to my existing team?
Your team stays. Encore's goal is to make your team more effective - not to replace them. In many cases, Encore's shared services infrastructure will offload tasks (bookkeeping, HR administration, legal) that your team is currently handling on top of their primary roles. We may add capacity, but we don't restructure or let go of existing staff without your agreement.
What are the step-in rights during Growth Partnership?
In rare circumstances (eg. financial mismanagement or legal violations) Encore retains the right to step in and take temporary operational control. These circumstances are narrowly defined in the partnership agreement and require clear, documented evidence. Step-in rights are a standard feature of any institutional partnership and are designed to protect all parties, including you. They are not a mechanism for Encore to override your creative or programming decisions.
Will I lose control of my business?
No. Even if Encore acquires a majority equity position, founders retain full creative and programming control. You decide what events you produce, which speakers and performers you book, and how your brand shows up in the world. What Encore handles is the back-office and infrastructure that shouldn't require your attention. Governance is defined in the partnership agreement and is designed to protect your creative authority.

Have a question we didn't answer?

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